Showing posts with label facebook. Show all posts
Showing posts with label facebook. Show all posts

Tuesday, 6 November 2012

How To Add Barcode and Redemption Code For Facebook Offers?




Yesterday, we talked about a latest marketing and advertising feature introduced by Facebook called Facebook Offers. Facebook Offers let you promote your brand or products by giving out rewards to people who visit your website or your brand's physical location (office, store etc). These rewards can be anything, from an ebook to a small gift hamper to an entry into a lucky draw for a larger prize. It is the next step in Facebook marketing, and you can be one of the first ones to make use of this feature. We have already talked about what Facebook Offers. Today, we'll talk about the different types of offers, and how to add Redeem codes or Barcodes for people to be able to redeem your offers.

Types of offers

There are three basic types of offers.
  • In Store Only - Can only be redeemed by visiting your brand's physical location (store, shop, office etc)
  • Online Only - Can only be redeemed by visiting your website
  • In Store and online - Can be redeemed both ways

For Online redemption, you will need a redeem code, which can't be used In Store Only. Similarly, barcode can only be used for In Store, and not online.

Adding a barcode to your offer

Barcodes can be added when you create an In Store offer. They can be scanned easily, and then used to redeem your promotion or discount offers. To add a barcode, click on the barcode icon ( ) once you've entered a headline for your offer.

Barcodes

Add a barcode here. You can enter a 12-digit Universal Product Code (UPC-A) barcode, or a 13-digit EAB barcode ( click here for the Wikipedia article on barcodes). Make sure you format the number properly. Preview the barcode to see how it looks, and make sure it is readable. Most smartphones nowadays can scan barcodes through the use of an app if they have a camera with focus. People will be able to scan this barcodes right from their smartphones.

Adding an online redemption code

Adding an online redemption code is easy, If you want people to enter a code on your website to receive a discount, then choose an Online option. Create your offer as discussed in the previous post.

Redemption Code

Enter the web address where people can get your offer, and add a redemption code (max 50 characters). Click Next, and you're done.

How does it work?

When someone claims your offer, they get an email with detailed instructions on how to redeem the offer, along with barcodes and/or redemption codes. They will also get your terms and conditions with the expiration date included.

(Please note that these barcodes and redeem codes aren't designed to prevent people from redeeming your offer multiple times)

Have any questions in mind? feel free to ask. We'll be obliged to help :)



Source : mybloggertricks[dot]com

Monday, 5 November 2012

Facebook Offers: How to Create an Offer for your Fan Page?


Facebook Offers
Facebook has just recently launched a new feature for brand pages: Page offers. Page offers are basically rewards for your audience or customers who can claim them by visiting your store or online website, and also share with their friends. Not only does this engage your current customers or audience on a new level, it also extends the reach of your service or brand. Offers require a budget to run, but could worth be the investment your brand has been in need of. So let's take a look at how you can create offers, and what you can do with them.


There are basically three types of offers. In Store Only, Online Only, and In Store and Online. In Store Only can only be redeemed by customers visiting your brand's physical location. Online Only can only be redeemed by visiting your website, and In Store and Online can be redeemed in both places.


Getting started

Go to your Facebook page, and look at the sharing tool (from where you publish new posts). Click on    Offer, Event +, and then click on Offer. You will now get to choose from among the three types of offers we just discussed. For online offers, you can set a redeem code, and for In Store offers, you can set a bar code. We will be talking in detail about the bar codes and redeem codes in our next post.

Now its time to fill out the details. Think of a strong headline for your offer, such as "Buy one get one free" (or something of the sort). Also upload a photo for your offer. And select a limit for the number of offers. You can either restrict it to a limit, or make it unlimited.

Next come the Terms and Conditions. Every offer has its terms and conditions, right? You can set your own by clicking on Terms, and typing them out. You can also set an expiration date by clicking on Today and clicking on a future date.

Now you're almost done. Just click on Preview, and see if it looks all right. If so, then move on to the next step.

Cost and budget?

Running offers require a budget. Generally, the more you pay, the more reach you have, and the more people can access your offer. While creating an offer and adding a budget, you can click on More Options to see what payment methods and advertising account you are using.

More Budget Options

While creating an offer, you can choose from among some suggested budgets, or set a custom budget from the Ads Manager by checking the option Promote Later Using Another Facebook Ad Tool.


As mentioned, your reach will depend on your budget. This is the number of people who see your offers in their news-feed. More budget means more people will be able to see it. You can see your reach automatically when setting a budget.

How does it work?

Well, offers are pretty simple. People get rewards for visiting your website, or your brand's physical location. When someone claims your offer, they get an email with detailed instructions on how to redeem the reward. The email will also include a Redeem code or a Barcode, and the Terms and Conditions of that offer along with its expiration date.

What products can be promoted

As far as Facebook is concerned, you can post offers for promotions of any products. But be mindful of the law in your area, and whether you are legally allowed to promote them. Keeping that in mind, you can promote anything, even alcoholic products and pharmaceutical drugs etc.

Any problems?

Are you having any problems with creating offers? There's one thing you should know. You can't post an offer if your page has less than 400 likes. And if you change your mind, or if there's a problem with your offer, and you want to stop it, you can simply do that by deleting the offer post from your Page's timeline! Simple!

If you have more questions, feel free to ask. We'll be covering bar codes and redeem codes in the next post, so stay tuned. Also, make your comments below and tell us what you thing of this latest Facebook Marketing feature? Peace :)



Source : mybloggertricks[dot]com

Sunday, 30 September 2012

Remove deactivated Profiles from your Facebook friend list


Remove deactivated Facebook profiles
Facebook might be the largest social network in action today, but it isn't without its flaws. A lot of changes made by Facebook seem to cause problems for the users, especially the ones made in 2012. First, the Timeline, then the ticker and the ability of friends to add you to groups without permission. Then there's this problem regarding deactivated and deleted profiles in your friend list. Since the changes made, people started to notice old profiles (and new) that had been deactivated in their friends list. Now this isn't a problem, but it sure clutters up your list and inflates your number of friends. You can easily find and delete these profiles from your list and clear up things.

Detecting deactivated profiles

So how do you know you have these "Ghost Profiles" in your account? Here is a simple test. Go to your profile, and note down the total number of 'friends' you have. This will show you the total number of people in your friend list, including those who have deleted or deactivated their profiles. This is where the problem is, because it should only display the number of active profiles. Hence, Facebook's metrics are flawed, so to speak.

Now, go to  https://www.facebook.com/me/friends, and (if possible), count the total number of profiles displayed there (This is where your school arithmetic lessons might come in useful :D). This number will most likely be lesser than the previous one. I, for one, have 361 friends in my list, but upon counting them, I came up with a count of 349, give or take a couple.

Facebook friends

Why does this happen? Suppose you had 100 friends, and Mr. X added you on Facebook. So your total count becomes 101. Sometime later, he decides he's better off without Facebook, so he deactivates his profile. Your count should get back to 100, but it doesn't. It'll be 101, with an added "Ghost Profile".

Removing deactivated profiles

You can easily remove the ghost profiles from your list manually. If you start searching on Facebook with a letter, Facebook will show you your friends that have that letter in their names. For examply, type in 'x' and you will see Mr. X there.

You can recognize the de-activated profiles from the default silhouettes instead of profile pictures. You might also see silhouettes in your friend list. If those silhouettes are active profiles, then you will see a pop-up when hovering over them. Otherwise, they're just deactivated profiles that you can choose to delete. Click on them, and you'll get a message saying that the profile has been deactivated. There's an option to un-friend that profile. Go ahead if you want.

Active profiles

Recommended;  Receive Facebook Notifications Outside Facebook Window



Source : mybloggertricks[dot]com

Saturday, 29 September 2012

Receive Facebook Notifications Outside Facebook Window


MyStatusBar
How many of you spend your leisure time browsing through Facebook, and  waiting for notifications or messages from friends? I know many, if not most, of you people might. Facebook indeed is a great tool to stay in touch, and many people, like me, log on solely to communicate with their friends. But who has the time to wait on the Facebook site for their friends to appear, or to check their Facebook periodically? Using MyStatusBar, you can now get Facebook notifications outside the Facebook site, leaving you free to browse through the internet and do your work.

Recommended for you:  How to Chat With Your Facebook Friends Using Skype?

MyStatusBar

MyStatusBar is a browser extension available for Chrome and Firefox, since those are the two most popular web browsers. It's a useful little tool that will give you real-time information about your Facebook updates, so you will see new messages or notifications as soon as you receive them.

Install MyStatusBar

Go to the MyStatusBar Download page on Chrome Web Store, and then click on the Add To Chrome Button on the top-right. Your download will initiate in a few seconds, and the installation will be started automatically. Your browser might need to restart for the changes to take effect.

Once installed, you will be redirected, and will see a bar at the bottom of your browser. Click on the Login to Facebook button as shown.

Login to Facebook

Now, a window will open which will ask confirmation for logging into Facebook. Next, you will see a list of permissions that MyStatusBar seeks in order to function. Click on Allow, and you're all set!

Now, you'll see a bar at the bottom of your browser. This will show all your messages, friend requests, and notifications, just like you see them on your Facebook header. And no matter what website you're on, this bar will always be there at your convenience.

MSB Facebook Bar

You can also see a a mini feed from your latest news feed, and you can scroll up and down to see what your friends are up to. There's also a search bar where you can search Facebook without even opening the website! Annoyingly though, there's an ad spot too, which takes up space where something useful could've been. There's a 'x' (close) button that will let you minimize the bar, which is handy if you want the full space of the website you're working on.

All-in-all though, it's quite a useful utility. It's one for the Facebook fanatics out there who don't want to keep their eyes off the notifications bar for long! For them, staying on Facebook just got easier. Enjoy and share :)



Source : mybloggertricks[dot]com

Friday, 21 September 2012

Add YouTube Associates To Your Site In Webmaster Tools


YouTube
For any blog or website, having multiple online presences is one way to gain visitors’ trust. These presences can be Facebook Fan pages, Google Plus Business Pages, YouTube channels, and other social media profiles. But for webmasters, running a website and managing all these accounts is one hell of a task, and often consumes a lot of time. In such cases, webmasters can assign administrative roles to trusted people. And Google is here to help! Using Google Webmaster Tools, webmasters can now easily add associates, or trusted users, to manage their YouTube presence for them.

How does it work?

Google recently released this associates feature. An associate is a trusted user who will manage a certain task only. This feature is available for most Google Products, so associates for YouTube or Google Plus accounts (etc) can be added. These associates can’t access site data like site owners. They are only authorized to do a certain task in other Google products.

Once you associate a YouTube channel with your site, that channel will become the ‘official’ channel for that site. So there’ll be no confusion as to whether a channel is fake or real. Hence, your brand gets recognized.

Associating a YouTube channel with your site

Before you start, it's important to note down one thing. To add a YouTube associate, a YouTube Partner Program account is required. Members of YouTube Partner Program who have created a channel can be linked to another site.

Adding associates in Webmaster Tools

  • To add an associate from Webmaster Tools, log into your account, and select the site you want from the dashboard
  • Click on Associates under Configuration, and then click Add New User
Add Associate
  • Now, enter the email address associated with the YouTube Partner Program account. You will also have to choose the type of user you want to add. Select YouTube, and click Add. The user will then be added as an associate to your site.
Add Users

Adding associates from YouTube

  • Log into your YouTube Partner account, and click on the user menu. Choose Settings >> Associated Website.
  • Fill in the page you want your channel to be associated with, and click add
If you own the page yourself, then you're done. But if you don't, then a request will be sent to the owner of the site, and they will have to accept it. Once accepted, the association will be complete. 

Associates are a great way to assign trusted people with the management of your website's properties. It'll also help you get recognized by setting up an 'official' channel for your website, so people would feel securer while on your website or on your YouTube channel. Currently, integration is available only for YouTube and Chrome Web Store. But Google is trying this feature out more, and integration for more Google products is expected to come soon.

We'll keep you updated about future Google products integration. In the meantime, if you have questions, feel free to ask. Peace :)



Source : mybloggertricks[dot]com