Showing posts with label yesterday. Show all posts
Showing posts with label yesterday. Show all posts

Tuesday, 6 November 2012

How To Add Barcode and Redemption Code For Facebook Offers?




Yesterday, we talked about a latest marketing and advertising feature introduced by Facebook called Facebook Offers. Facebook Offers let you promote your brand or products by giving out rewards to people who visit your website or your brand's physical location (office, store etc). These rewards can be anything, from an ebook to a small gift hamper to an entry into a lucky draw for a larger prize. It is the next step in Facebook marketing, and you can be one of the first ones to make use of this feature. We have already talked about what Facebook Offers. Today, we'll talk about the different types of offers, and how to add Redeem codes or Barcodes for people to be able to redeem your offers.

Types of offers

There are three basic types of offers.
  • In Store Only - Can only be redeemed by visiting your brand's physical location (store, shop, office etc)
  • Online Only - Can only be redeemed by visiting your website
  • In Store and online - Can be redeemed both ways

For Online redemption, you will need a redeem code, which can't be used In Store Only. Similarly, barcode can only be used for In Store, and not online.

Adding a barcode to your offer

Barcodes can be added when you create an In Store offer. They can be scanned easily, and then used to redeem your promotion or discount offers. To add a barcode, click on the barcode icon ( ) once you've entered a headline for your offer.

Barcodes

Add a barcode here. You can enter a 12-digit Universal Product Code (UPC-A) barcode, or a 13-digit EAB barcode ( click here for the Wikipedia article on barcodes). Make sure you format the number properly. Preview the barcode to see how it looks, and make sure it is readable. Most smartphones nowadays can scan barcodes through the use of an app if they have a camera with focus. People will be able to scan this barcodes right from their smartphones.

Adding an online redemption code

Adding an online redemption code is easy, If you want people to enter a code on your website to receive a discount, then choose an Online option. Create your offer as discussed in the previous post.

Redemption Code

Enter the web address where people can get your offer, and add a redemption code (max 50 characters). Click Next, and you're done.

How does it work?

When someone claims your offer, they get an email with detailed instructions on how to redeem the offer, along with barcodes and/or redemption codes. They will also get your terms and conditions with the expiration date included.

(Please note that these barcodes and redeem codes aren't designed to prevent people from redeeming your offer multiple times)

Have any questions in mind? feel free to ask. We'll be obliged to help :)



Source : mybloggertricks[dot]com

Wednesday, 17 October 2012

Use Google's Link Disavow Tool To Remove Bad Links



Disavow Links

Yesterday, we talked about whether or not bad links on your site are worth deleting. The simple answer to the question was, you might as well do it, but it'll be better to adjust your website, rather than trying to bend it. If you've been manually penalized, then this step becomes more or less necessary. But what about the links to your website, which aren't in your control? Luckily, Google has now released a link Disavow tool, which will solve such problems. Quite simply, any unnatural links to your site can be disinherited, or 'disavowed', hence preventing Google from considering them.

Before using


When your website has been manually penalized, you will receive a bunch of messages in your Webmaster Tools, specifying links which look suspicious. You should take your time, and remove as many of them as possible.

If those links are located on another website, you must first contact the site owners, and request a removal of bad links to your website. You should use the disavow links tool only if you don't get any response from the site owners.

How to disavow links?

Simply log into your Google Webmaster Tools account, and visit Google's Link Disavow tool. Select a domain from the list, and click on Disavow links. Don't worry, this won't do anything. It will just start the process.

Google Disavow Links Tool

Now, you will be prompted to upload a text file containing a list of all the URL's or domains you want to block out. For whole domains, the format will look like this. domain:example.com. For single links, you can simply put in the full URL. Here is a sample text file from Google.
# Contacted owner of spamdomain1.com on 7/1/2012 to

# ask for link removal but got no response
domain:spamdomain1.com
# Owner of spamdomain2.com removed most links, but missed these
http://www.spamdomain2.com/contentA.html
http://www.spamdomain2.com/contentB.html
http://www.spamdomain2.com/contentC.html
Note: Every different link or domain must be on a separate line. And lines that start with a # aren't counted. You can only upload one file of maximum 2 MB size.

If you need a hand looking for bad links to your site, it'll probably be best to check out Who Links To Your Site in Google Webmaster Tools. Simple go into Traffic >> Links To Your Site >> Who Links The Most >> More. There, you will see a download button where you can download a file containing all links to your site.

When you tell Google to disavow your links, the changes may not be immediate. It could take some time before those links are considered as useless by Google. And Google might not even consider the links you submit if it doesn't trust your submission. Also, if you make a mistake, it might take weeks to rectify, so be careful.

Hope I made myself clear. If there are any confusions, do let us know in the comments below.



Source : mybloggertricks[dot]com